Donna Gentile

Conscious Artist/Freelance Senior Digital, Brand & Web Designer

PROFILE

High-caliber remote senior digital designer and artist with expert-level skills, passion for empowering people and brands, and exceptional talent for creating strong brands, thoughtful communication strategies and compelling designs for digital, social, web, e-commerce, e-communications, packaging and print available for freelance projects with conscious companies.

ACHIEVEMENTS

Safe & Together Institute achieves global reach.

2016 – 2020

Comprehensive brand and web design helped Safe & Together Institute triple in size and transform from a small regional company into a global institute with training programs, conferences and partner agencies in North America, Asia Pacific and Europe.

FVHD wins $100,000 grant for veteran's mental health initiative.

2016 – 2018

Logo and branding, marketing collateral, poster/coaster outreach campaign, event graphics and custom-designed therapeutic art workshops helped Farmington Valley Health District win a $100,000 grant from The Prevention Institute for the “Resilience Grows Here” veteran’s and community mental health initiative.

Plan B expands nationally with bold, new brand.

2009 + Beyond

Major brand and logo redesign helped Plan B Burger Bar grow from a small company with two Connecticut locations into a bold industry leader with nine locations and growing including six restaurants across Connecticut and additional locations in Springfield, MA, Washington, DC and Ashburn, VA.

KEY SKILLS & COMPETENCIES

Self-motivated and comfortable in leadership role.

Able to work independently or with clients, teams and creatives.

Can-do attitude with focus on the process and completing projects on-time and within budget.

Strategic thinker, active listener and fast learner.

Able to think on feet and respond quickly to creative challenges.

Dependable. Takes responsibility. Has common sense, relationship skills and emotional intelligence.

Professional yet quirky. Serious, but knows when to let hair down.

Grounded, balanced, curious, conscious and resilient.

Passionate about helping and empowering others to succeed. Eager to share knowledge.

Graphic Design
Senior Digital Designer with superior talent, clean aesthetic and expertise designing for digital, web, social, print, e-communications, e-commerce, presentations, packaging and more. 98%
Web Design & Development, UX & UI
Highly proficient at planning, designing, developing and maintaining WordPress websites, UX Design, Information Architecture, UI Design, and integrating plugins and applications to extend functionality, fulfill marketing goals and objectives, and improve user experience. 96%
Social Media Marketing
Highly skilled at social media marketing and design as well as content creation and account setup for Facebook, LinkedIn, Twitter, Instagram, YouTube and more. 95%
Digital Assets & Content Creation
Talented artist, vector illustrator and photographer. Expert at communicating complex data visually and creating branded content and infographics for digital, web, social and print. 98%
98%
Adobe Cloud

Expert proficiency with InDesign, Photoshop, Illustrator, Acrobat and Bridge. Currently training on additional applications.

96%
CMS & CRM

Expert in WordPress. Well-versed in Joomla, SquareSpace, Wix, Weebly and WPClient. Able to quickly learn other platforms.

95%
Microsoft 365

Advanced knowledge of Microsoft Word, Excel, PowerPoint, Google Docs and Google Sheets.

90%
E-Communication & Events

Advanced ability in Mailchimp, Constant Contact, Eventbrite and more.

90%
Video Production

Experienced creating and editing short promotional videos for B2C using Adobe software, iPhoto and iMovie.

HISTORY

Senior Digital Designer, Donna Gentile Creative, New Hartford, CT     15 years
Provides art direction, marketing and communication strategies, graphic, brand and web design, content creation and consultation across digital, web, social and print and has worked with Advocacy Unlimited, B Restaurants (Plan B Burger Bar), Bullhorn Media, Capital Community College, The Children’s Museum, Circle Media, Circle Press, Critical Edge Group, Connecticut Health Foundation, Dinosaur State Park, Farmington River Financial Group, Farmington Valley Health District, Galata Chemicals, Global Test Equipment, Mintz & Hoke, Programs for Social Change, Ray Charles Jr., Safe & Together Institute, Saxe Doernberger & Vita PC, United Way and WSI Marketing.

Temporary Freelance Senior Designer, Durham Group, Farmington, CT     3 months
Provided digital, web and print design, art direction, content creation, mechanical production and vendor liaison for Achievement First, Connecticut Health Foundation, Somnio, State of Connecticut Department of Transportation, United Illuminating.

Account Executive, Artist Representative, Toti.Rose Design, Collinsville, CT    3 years
Developed, designed and performed sales, marketing, advertising and publicity initiatives. Presented design portfolio and provided design support. Maintained and tracked database systems. Met and corresponded with clients to oversee creative projects. Served as vendor liaison and performed press approvals.

Graphic Designer, Production Coordinator, Group Four Design, Avon, CT    3 years
Designed packaging systems, collateral and identity standards. Prepared digital mechanicals for print. Developed, implemented, trained and monitored production processes and guidelines. Performed press approvals and vendor liaison. Managed, calibrated and maintained computer systems.

Junior Designer, Broughton Jacques Design & Advertising Agency, Manchester, England    3 months
Collaborated with art directors, senior designers and copywriters to develop advertising solutions from concepts to finished visuals. Designed and illustrated logos, brochures and posters. Wrote ad copy.

COMMUNITY EXPERIENCE

Workshop Leader, Community Mandala Project (initiative) by Donna Gentile,  New Hartford, CT
Designs, develops and teaches art enrichment experiences to inspire and empower people, communities and brands. Has worked with Advocacy Unlimited, AIM for a Better Tomorrow, The Bushnell of Hartford, CancerCare, Catalyst Foundation, CT Department of Mental Health & Addiction Services (DMHAS), The Connecticut Women’s Consortium, Cut Out Cancer, Farmington Valley Health District, Hartford Performs, schools (K-12), senior and assisted living centers, recovery clubhouses, veterans and more.

Steering Committee member, Resilience Grows Here, a veteran’s mental health initiative by FVHD    1 year
Provided creative input and helped steer the direction of planning for events, goals and objectives.

EDUCATION

Bachelor’s Degree — Central Connecticut State University, New Britain, CT
Student Exchange (1 year) — Bolton University, Lancashire, England

AWARDS/PUBLICATIONS

  • Photography published in ARTIS Magazine, The Republican American and The Winsted Journal.
  • Photography contributor to iStockPhoto.
  • Poetry published in Voices Along The River Anthology and ARTIS Magazine.
  • Original music published on Music is Medicine EP, The Thriver Workbook Companion CD and Friday Night at LaSalle compilation CD.
  • Awarded first place in illustration at CCSU student art show.
PORTFOLIO
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